A web site is the foundation of an internet marketing strategy. Once the website is in place, all other internet marketing branches revolve around it. Therefore, it’s important the web site is built correctly to provide a solid foundation.
Web Site Development Checklist
Small businesses don’t need to spend thousands of dollars to get their web site built. Sure, there are lots of companies out there willing to charge that much, but they obviously have a different philosophy than us.
We believe that a small business web site should start small and focus on the basics:
- Web pages that will download fast
- Easy navigation so your visitors can move from page to page and find what they need
- Use a professional and eye-pleasing web site layout
- Web pages that provide useful information for your visitors
- Each page should include keywords and be optimized for search engines
- Clever use web graphics and images throughout the web site
By focusing on this web site development checklist, your business will have a marketing tool that you can be proud of and you can start to realize the benefits that a web site has to offer.
Professional web site development is NOT about throwing money into a fancy web site. Many of the companies who suggest the expensive “bells and whistles” do so because THEY make a lot of money from it. Not because YOU’LL make a lot of money from it.
Professional web site development should look at a web site as what it really is — a marketing tool designed to make YOU money.
We’ve created a few different website packages to make it easy for small businesses to get started without being overwhelmed. If you’re an odd duck who enjoys being overwhelmed, we can set up a completely custom website for you too. Just let us know.
Blog Package - Our most basic package is great for small businesses who already have a “corporate” website or just want something to get started. Even though we call it a basic package, you still get lots of good stuff.
Website Package - If you don’t currently have a website, this is probably the one for you. You’ll get all the benefits of the Blog Package plus many of the things found in traditional “corporate” website. This is the most popular choice for small businesses.
Non-Profit Package - Are you a non-profit or charity looking for an affordable website solution? If so, let us know and we can probably help you out for free.
Not sure which is right for you? Jump on over to the website package comparison page for a fancy chart showing what’s included with each package.